Brief Fact Summary. The Petitioner, BMW (Petitioner), sold slightly damaged, new cars for full value and never told the buyers about the damage. The Respondent, Gore (Respondent), purchased one these damaged vehicles and was awarded actual damages, plus $4 million punitive damages.
Synopsis of Rule of Law. Punitive damages may be imposed to further a state’s legitimate interest in punishing unlawful conduct and deterring its repetition as long as they are not “grossly excessive.”
Held. Yes. The award is “grossly excessive” as measured by (i) the degree of reprehensibility of the non-disclosure; (ii) the disparity between the harm or potential harm and (iii) the punitive damage award and the difference between the remedy and the civil penalties authorized or imposed in similar cases.
The non-disclosure caused only minor economic harm to the Respondent and provided no harm to the health and safety of others. Therefore, the reprehensibility was low.
The amount of punitive damages awarded is 500 times the amount of Respondent’s actual damages. In TXO Production Corp. v. Alliance Resources Corp., 509 U.S. 443, 113 S.Ct. 2711, the Supreme Court of the United States (Supreme Court) determined that a punitive award 4 times the actual damages was close to being excessive.
The award is substantially greater than statutory fines available in Alabama for a similar action.
Dissent. The United States Constitution (Constitution) does not guarantee that awards will be fair and cases such as this should be decided and remain in the state courts. The Supreme Court has become overly concerned with “punitive damages that have ‘run wild’.”
Discussion. A state has the authority to protect its citizens from deceptive trade practices. But one cannot force its rules on another state and thereby punish a company for practices that are legal in another state.
The Supreme Court develops a three-pronged test to measure excessive punitive awards. Each component weighs the nature of the offense and harm caused or potentially caused against the amount awarded. The Supreme Court implied that if the conduct results in public harm, then the outer limit of excessive is raised.